CLEANING-YOUR-ATM

ATM Maintenance Tip – Cleaning the Card Reader

Keeping your ATM clean is essential maintenance that can save you a lot of money. Many people don’t understand why they need to change the oil in their cars, but they know that neglecting it can lead to expensive repairs. The same goes for your ATM machine.

The EMV card reader on your ATM collects dirt, dust, and oil from frequent use and the environment. This accumulation can damage the internal components, causing performance degradation and ultimately resulting in a complete breakdown. Without regular cleaning, your ATM will stop working altogether, requiring replacement long before it should.

However, many people wonder who has the time and access to clean these readers. Will it disrupt the service, and how long will it take? Cleaning may seem like a cumbersome and disruptive process, but it’s surprisingly simple. Cleaning cards loaded with cleaning agents are used like regular debit or credit cards to remove the grime inside the ATM card reader. Anyone can do it, anywhere, anytime.

Regular cleaning is essential for preventative maintenance, which saves you money. A recent study by NCR found that machines without cleaning needed an average of two service calls per year, costing $850 for service and replacement parts alone. On top of that, the machine was out of service for four days, resulting in $715 in lost fees and purchases. A dirty ATM costs up to $1565.

Moreover, 78% of “non-working” devices only required cleaning, meaning that for every five devices sent for repair, four didn’t need it, potentially saving up to $6,260 a year.

EMV implementation has led to an increase in fallbacks, which occur when an alternative method other than a chip is used to process a transaction. If the chip can’t be read and requires swiping, that counts as a fallback. With the liability shift on you, a high fallback percentage can result in fines from the card networks. One Canadian organization reduced its fallback rate from over 10% to just 2% by implementing a cleaning program, saving them from accruing fees.

Don’t wait for your ATM to break down before taking action. Cleaning your ATM card reader is the most important preventative care you can take to keep your machine running smoothly.

Regularly cleaning your ATM card reader is a vital maintenance task that can save you significant expenses in the long run. Neglecting this important upkeep can lead to costly repairs, and just like changing the oil in your car, it’s essential to keep up with it. At ATM Vancouver, we understand the importance of maintaining your ATM machine, and we want to help you keep it running efficiently.

The EMV card reader on your ATM collects dirt, dust, and oil from frequent use and the environment, which can significantly affect its performance over time. This buildup can cause internal components to malfunction, ultimately resulting in a complete breakdown. That’s why it’s crucial to perform regular cleaning of your ATM card reader.

Using specially designed cleaning cards available from ATM Vancouver, anyone can clean an ATM card reader with ease, with no special training or experience required. Regular cleaning is essential for preventative maintenance, which can save you thousands of dollars in repairs and replacement costs in the long run.

It goes beyond just cleaning the card reader, a recent study discovered ATM machines that were not cleaned regularly required an average of two service calls per year, costing up to $850 in service and replacement parts alone. Additionally, the machine was out of service for four days, leading to $715 in lost fees and purchases. A single dirty ATM can cost up to $1565, making regular cleaning a cost-effective preventative measure.

With EMV implementation, fallbacks have become increasingly common, occurring when an alternative method like magnetic strip is used instead of the chip to process a transaction. In this case, if the chip cannot be read, and a swipe is required, it counts as a fallback. With the liability shift now on you, a high fallback rate can result in fines from card networks. However, implementing a regular cleaning program can reduce your fallback rate significantly, saving you from accruing additional fees.

Don’t wait for your ATM machine to break down before taking preventative measures. At ATM Vancouver, we offer comprehensive ATM services, including regular cleaning, to keep your machine running smoothly and efficiently. Contact us today to learn more.

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